Meet the Team

Sproutly is made up of real human beings who want to create real change. Sproutly was created with a vision to combine the teams passion and global expertise with the power of retail to make positive environmental changes. Read on to learn more.

 
 

Deborah Weinswig
Co-Founder & Board Chair

Deborah Weinswig is one of the most well-known experts and thought leaders in the retail industry. As Founder of Coresight Research, Deborah features regularly in The New York Times and CNBC. She is one of Wall St’s Top 36 analysts and is listed as a Top 3 Retail analyst on Linkedin, Vend and Twitter.

Deborah’s knowledge is leading impactful change in the retail industry.

 
 
 

Andrew Smith
Co-Founder & CEO

Recently named ReThink Retail’s Top 100 Influencers, Andrew Smith is the Founder of Think Uncommon and co-author of ‘Retail Innovation Reframed’. His approach to retail innovation strategy is shared across the globe on podcasts, Clubhouse discussions and TV Series and global retail events.

Andrew is a passionate retail leader who helps good humans thrive.

 
 
 

Jodie Frew
Co-Founder and Board Member

Jodie Frew is a focused change agent who is driven by a world with a common purpose for good. In her role at Intel’s Internet of Things Group covering EMEA, her work extends across some of the world’s most influential and inspiring brands, orchestrating IT Transformation projects that utilise key AI applications in a forever changing world.

Jodie’s expertise extends to her community, using technology to create a more connected way of thinking and living.

 
 
 

Pauline Pham
Chief Marketing Officer

Pauline Pham builds meaningful connection between brands and their customers. Founding Squiggle Marketing with over a decade of experience in retail marketing, Pauline has led the creative deployment of campaigns for brands in retail strategy, experiential marketing and the digital landscape. Her work has received industry accolades across Australia and Asia Pacific.

Pauline’s unique perspective of the world is empowering people in the drive for change.

 
 
 

Adam Davis
Chief Technology Officer

Adam Davis is a 15-year technology veteran and operations enthusiast working at the intersection of product and project in retail, wholesale, logistics, and manufacturing. Leading a number of start ups including Gurulla and Vendoor and supporting other founder’s projects like Sidewalk, his passion is technological innovation for global retail and logistics.

Adam fosters entrepreneurship to create new possibilities in the retail world.

 

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